NEW YORK – Timberland’s new Ceo revealed that he’d rather not see Blacks and Latinos in his boots in the summer time admitting that it’s just tacky to wear boots in the Summer.
Timberland is an almost 70 year old brand founded by Nathan Swarche and brought to prominence in the African American community to be better known as ‘Timbs’
“WE STARTED THIS COMPANY WITH A VISION. TO MAKE THE BEST DAMN BOOT THAT YOU CAN WEAR FROM THE CONSTRUCTION YARD TO THE NEAREST BARNYARD FIRE, WE DIDN’T MAKE IT SO THAT COUNTRY BAMAS COULD WEAR THEM WITH SHORTS IN 70 DEGREE WEATHER. JUST TACKY”
Said Bruce Lane Senior Marketing VP of the Timberland boot brand.
The wheat ‘Timb’ boot is one of the most popular with African Americans and continues to be a staple in their fashion statements and is very prominent in Northern States.